‘‘Starbucks at home’’ was launched in 80 countries, featuring more than 500 creative assets across a multitude of channels, offering modularity and ensuring consistency of the brand´s message throughout all markets in which Starbucks has a presence. I had the opportunity to be part of the creative team and develop different digital assets during the lockdown for two different campaigns: ‘‘Masterbrand’’ and ‘‘Holidays’’.

 
 
 
 
 
 
 
 
 
 

Agency | McCann Worldgroup

CCO | Miguel Bemfica

Head of Art | Rafa Merino

Design Team | Elena del Aguila, Guillermo Barbero & Marina Guadix

Creative Team | Tim Beckerling, Manuel Manceda, Fernando Morate, Arturo Dorado, Elena Gomez.

Business Team // Álvaro Cuneo, Jorge Adames & Max Lacerda

CGI // Rafa Merino

Producer // Media Monks, Amsterdam

Starbucks at home instagram here

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