L'Oréal Paris Iberia’s annual strategy ceremony

Creative concept that shaped the event’s narrative and visual identity. The goal was to design a presentation for the ceremony that represented all the key segments of L'Oréal Paris, including mass consumer brands, luxury beauty, men’s care, and hair care. crafting a compelling storytelling approach, I ensured that each segment was showcased in a cohesive yet distinctive way, highlighting its unique positioning while maintaining the brand’s overall identity. The presentation featured dynamic visuals, immersive content, and interactive elements to foster engagement and reinforce the company’s strategic vision of 2020.

This creative direction played a crucial role in making the strategy presentation more impactful, helping to align and inspire the team around L'Oréal Paris Iberia’s objectives for the year ahead.